Graphic Design
Seltz & Stem
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Year :
2025
Industry :
Beverages
Client :
Seltz & Stem
Project Duration :
3 weeks
Problem :
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Solution :
Seltz & Stem was created as a contemporary alcohol-free seltzer brand centered around balance, freshness, and intentional living.
I designed both the brand identity and packaging system to feel clean, botanical, and elevated. The visual direction combines minimal layouts with soft, organic elements to communicate wellness without sacrificing personality. The goal was to position Seltz & Stem as a lifestyle beverage something consumers can enjoy socially, confidently, and consciously.
Challenge :
Creating shelf impact in a crowded beverage market
Balancing wellness aesthetics with bold brand presence
Designing packaging that feels premium yet approachable
Communicating “alcohol-free” without making the product feel limiting
Maintaining consistency across brand identity and packaging
Summary :
Seltz & Stem is a branding and packaging design project exploring how visual identity can reshape perceptions of alcohol-free beverages. Through clean typography, soft organic elements, and cohesive packaging, the brand presents a refreshing alternative for mindful consumers.
This project strengthened my skills in brand storytelling, packaging layout, and visual consistency, while highlighting how design can influence lifestyle choices and emotional connection with products.
More Projects
Graphic Design
Seltz & Stem
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Year :
2025
Industry :
Beverages
Client :
Seltz & Stem
Project Duration :
3 weeks
Problem :
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Solution :
Seltz & Stem was created as a contemporary alcohol-free seltzer brand centered around balance, freshness, and intentional living.
I designed both the brand identity and packaging system to feel clean, botanical, and elevated. The visual direction combines minimal layouts with soft, organic elements to communicate wellness without sacrificing personality. The goal was to position Seltz & Stem as a lifestyle beverage something consumers can enjoy socially, confidently, and consciously.
Challenge :
Creating shelf impact in a crowded beverage market
Balancing wellness aesthetics with bold brand presence
Designing packaging that feels premium yet approachable
Communicating “alcohol-free” without making the product feel limiting
Maintaining consistency across brand identity and packaging
Summary :
Seltz & Stem is a branding and packaging design project exploring how visual identity can reshape perceptions of alcohol-free beverages. Through clean typography, soft organic elements, and cohesive packaging, the brand presents a refreshing alternative for mindful consumers.
This project strengthened my skills in brand storytelling, packaging layout, and visual consistency, while highlighting how design can influence lifestyle choices and emotional connection with products.
More Projects
Graphic Design
Seltz & Stem
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Year :
2025
Industry :
Beverages
Client :
Seltz & Stem
Project Duration :
3 weeks
Problem :
Seltz & Stem is an alcohol-free seltzer branding and packaging project focused on creating a modern, wellness-inspired beverage that supports social connection without alcohol.
Solution :
Seltz & Stem was created as a contemporary alcohol-free seltzer brand centered around balance, freshness, and intentional living.
I designed both the brand identity and packaging system to feel clean, botanical, and elevated. The visual direction combines minimal layouts with soft, organic elements to communicate wellness without sacrificing personality. The goal was to position Seltz & Stem as a lifestyle beverage something consumers can enjoy socially, confidently, and consciously.
Challenge :
Creating shelf impact in a crowded beverage market
Balancing wellness aesthetics with bold brand presence
Designing packaging that feels premium yet approachable
Communicating “alcohol-free” without making the product feel limiting
Maintaining consistency across brand identity and packaging
Summary :
Seltz & Stem is a branding and packaging design project exploring how visual identity can reshape perceptions of alcohol-free beverages. Through clean typography, soft organic elements, and cohesive packaging, the brand presents a refreshing alternative for mindful consumers.
This project strengthened my skills in brand storytelling, packaging layout, and visual consistency, while highlighting how design can influence lifestyle choices and emotional connection with products.